6th Patient Adherence and Advocacy Summit – 6th Patient Adherence and Advocacy Summit
Non-adherence results in massive costs for the health system and an enormous loss of potential revenue for the pharmaceutical industry. Interventions to improve medication adherence should be top priority for pharmaceutical companies and will prove beneficial to all stakeholders. Increasing adherence rates by only 10% would translate into billions of dollars of pharmaceutical revenue opportunities in the US alone.
This summit brings together a variety of different key stakeholders to discuss how they can partner with the pharmaceutical industry to improve patient adherence. Academia shares the latest findings in adherence research; technology providers give an update on innovative tools to engage patients and assist them; advocacy groups outline patient needs and share best practices on how to raise awareness; and the industry analyzes how successful collaborations, adherence programs and effective marketing have resulted in behavioral changes.
Who Should Attend
Pharmaceutical, life science and healthcare professionals with responsibilities in the following areas should attend this summit:
CRM and Relationship Marketing
Medical Information and Education
Health Economics and Outcomes Research
Top Five Reasons to Attend
Don’t miss your chance to network and discuss adherence with different stakeholders such as HCPs, patients, caregivers, policy makers, academia, advocacy groups and the pharmaceutical industry to foster meaningful relationships
Understand the patients’ needs and learn how a patient-centric approach can reduce drop off rates
Learn about the latest findings in research
Discover new and innovative technologies for consumer engagement to improve adherence
Understand the changing landscape for managed care