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Archive for the ‘ExL Events News’ Category

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Colleagues, Coffee and Communications — A Roundup of the #ExLPRSummit Coverage

PR Summit recapWhen the 11th Annual Public Relations & Communications Summit took place in July, more than 150 PR and comm professionals joined ExL Pharma at Sanofi’s New Jersey headquarters to participate in one of our favorite conferences of the year. We love engaging with our audience and hearing their thoughts, and are excited to share coverage of the event through their eyes with you.
What Attendees Had to Say

On the Makovsky Health blog, Group Vice President Rob Murphy discussed the importance of meaningful connections and value-added interactions….

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ExL Events’ December Conference Showcases Latest OTC Trends

Report: Rx to OTC switches drive growthAs highlighted by ExL Events’ Rx to OTC Summit Chairperson Steve Francesco of Francesco International, switches to OTC are on the rise in both volume and in generating sales. Indeed, as many as seven switches may be approved through 2016, and over the counter drug sales have increased with the recent switches of two high-profile allergy medications, Nexium 24HR and Nasacort Allergy 24HR.

In the coming years, switches will likely spread to medications that treat chronic diseases, a change that is sure to be a…

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ExL Events’ December Content Marketing Program Makes the News!

ExL Events news

PM360 recently published an article discussing the engaging sessions that were presented at ExL’s 3rd Content Marketing for Life Sciences conference this past December. It highlights the key role content marketing has come to play in communications between life science companies and consumers. It also references some of the conference speakers, who came from companies like Becton Dickinson, Wego Health, American Medical Association, LinkedIn, Daiichi Sankyo and Eli Lilly to address some of the biggest issues life science marketers face today.

Read the full article over at 

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ExL Events’ August Knowledge Management Event Makes News

ExL Events newsExL Events’ inaugural Life Science Knowledge Management Summit is in the news!

KM World recently published an article on the success of the August 2014 event and the benefits it offered to attendees. Author David Raths highlighted vital information shared at the conference, quoting Summit faculty members from Biogen Idec, Genzyme, Ironwood Pharmaceuticals, Pfizer and Merck as they addressed some of the biggest issues knowledge management professionals face today.

Read the full article over at KM World for more details about last year’s event, or visit the 

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