New Product Planning Summit - Boston, MA

New Product Planning Summit
December 12 - 13, 2016
Boston, MA
Boston, MA

Leverage best practices throughout a product’s life cycle to develop an effective commercial strategy and ensure the successful launch of a product

New Product Planning Summit – New Product Planning Summit

The New Product Planning Summit, taking place on December 12-13 in Boston, MA, will bring together cross-functional stakeholders from product development teams at large and small pharmaceutical companies and highlight the challenges, as well as the practical considerations, for developing a successful commercialization strategy. Join our esteemed speaking faculty as they explore the value of commercialization activities from discovery to post-product launch and share best practices and insights for creating an effective commercialization plan for new products.

Top Five Reasons to Attend

  1. Explore how the roles and responsibilities of new product planning professionals vary across biotech, mid-sized and large pharmaceutical companies
  2. Assess the competitive landscape and leverage that intelligence into business value
  3. Leverage feedback from healthcare professionals and KOLs to guide clinical trials and establish market-driven endpoints
  4. Create and execute publication strategies to ensure favorable positioning and branding in the market
  5. Network with cross-functional stakeholders from brand commercialization committees

Who Should Attend

This conference is designed for representatives from pharmaceutical, biotechnology and medical device companies with responsibilities in the following areas:

  • New Product Planning
  • Commercial Assessment/Strategy
  • Competitive Intelligence
  • Market Research
  • Health Economics and Outcomes Research
  • Market Access/Pricing
  • Reimbursement Strategy
  • Research and Development
  • Brand Commercialization
  • Medical Strategy
  • Clinical Research/Development
  • Pharmacology/Pharmacokinetics/Pharmacodynamics
  • Portfolio Management
  • Regulatory Affairs/Compliance
  • Medical Affairs
  • Product Development
  • Intellectual Property/Legal
  • Scientific/Medical Communication
  • Publication Planning
  • Marketing
  • Managed Markets/Care Strategy
  • Business Development
  • Licensing
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