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A Message From the Chair of the 3rd New Product Planning Summit

As the chair of the 3rd New Product Planning Summit, I would like to invite you to join us in Boston on December 12–13 for this innovative and collaborative event. This forum is the premier meeting place for attendees to exchange insights and best practices from across the life science industry to optimize the structure and quality of your new product planning groups.

Join me for this two-day event that will discuss how to develop a viable product differentiation strategy, value propositions using clinical endpoints and patient-reported outcomes that can impact payer communications, and go-to-market strategies ahead of a product launch. You can view the full agenda here.

Be sure to use Priority Code 792218BLOG when signing up!

I look forward to exploring these topics with you in Boston!


Tony Russel

Senior Director, Product Strategy and Commercial Planning                          

THERAVANCE BIOPHARMA

posted in ExL Events News

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