8th Digital Marketing for Medical Devices West – 8th Digital Marketing for Medical Devices West
As medical device manufacturers often operate using unique sales structures to target a niche market, many will not pursue traditional marketing strategies, but rather a tailored approached to communicate with their audience in a more meaningful way. A successful medical devices campaign involves communicating with healthcare professionals about the value of your product before targeting consumers directly. However, with rising public enthusiasm for wearable health sensors and increasing connectivity amongst IoT devices, marketing of medical devices requires well-informed digital strategies for engagement.
Built on a foundation of seven years of timely and informative content the 8th Digital Marketing for Medical Devices West conference is an integral part of ExL Events’ industry-leading Digital Marketing for Medical Devices series. Organizations, both large and small, will share insights on how they are communicating to their market about the groundbreaking devices they offer. This conference is designed to provide tactical presentations that can serve as a roadmap to implementing similar programming at your organization.
Top Five Reasons to Attend
Network with other medical device marketers who are facing similar challenges and opportunities so you can learn from one another in a more casual setting.
Learn about recent successes and failures presented by stakeholders who lived through them in order to identify new opportunities and proactively anticipate roadblocks
Participate in discussions around integrating sales and marketing to develop more cohesive outreach, reduce duplicative work and open communication to ensure departments are learning from one another
Demonstrate value in a meaningful way to key customer bases, whether they be financially-driven executives at hospitals, clinically-driven surgeons, and healthcare providers, or patients who are motivated by several different factors
Participate in the industry’s leading event series that provides you with unparalleled networking opportunities, insights you can’t get anywhere else, and access to vendors and solution providers who can help you develop and execute marketing strategies that stand out
Who Should Attend
This conference is designed for medical device professionals whose responsibilities include:
South by Southwest “Release It” pitch competition winners, Potrero Medical (and 35 other organizations), will present how they are leveraging new technology at the AI Innovations for Life Science and Healthcare Summit (June 13–14, Philadelphia): bit.ly/2Iha172pic.twitter.com/jTZQuI1fLj