Faculty – 2nd Disease Awareness Campaigns Forum


Christine Armstrong
Associate Director, Patient Marketing, PHARMACYCLICS, AN ABBVIE COMPANY


Carmine Attanasio
Senior Product Manager, Digital Myeloma Marketing, CELGENE


Aly Cash
Associate Product Manager, NEUROPACE INC


Zsuzsanna Devecseri, M.D.
Associate Vice President Global Prostate Cancer Program/Therapeutic Area Lead, SANOFI GENZYME


Ezra Ernst
CEO, PHYSICIAN'S WEEKLY


Ellen Gerstein
Director, Digital Content, PFIZER


Heidi Glasser
Senior Marketing Manager, NEUROPACE INC


Courtney Goodwin
Director of Marketing, NOTAL VISION


Paul Janczyk
Senior Manager, Disease Awareness, Corporate Strategy, EDWARDS LIFESCIENCES


Dr. Joshua Landy
Chief Medical Officer, FIGURE 1

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Dr. Joshua Landy is the co-founder and chief medical officer of Figure 1, a medical case-sharing platform used by millions of healthcare professionals around the world. Dr. Landy is a practicing internist and critical care medicine specialist, having completed his M.D. at the University of Western Ontario, his internal medicine residency at the University of Alberta, and his critical care fellowship at the University of Toronto. In 2012, Dr. Landy was invited to become a visiting scholar at Stanford University, where he researched online and multimedia-oriented approaches to health education. Dr. Landy has been invited to share his unique perspectives on healthcare by prominent organizations including Stanford Medicine X, the Royal Society of Medicine, and the World Bank Group.


Amanda Malm
Consumer Marketing Manager, MEDTRONIC


Elizabeth Presson
Patient Engagement and Digital Strategy Lead, OTICON

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Liz Presson works at the intersection of patient engagement, innovation, and digital strategy with pharmaceutical and medical device companies. She’s led innovation initiatives for Fortune 500 Pharma organizations, built advocacy programs for medical device companies that doubled the bottom line, and has helped transform influential healthcare organizations into digital leaders. Liz takes the stage at conferences like Stanford’s Medicine X, Technori, World Maker Faire, Internet Summit, and others. She contributes articles on company culture, entrepreneurship, and technology to publications like Fast Company, Forbes, Inc., and Mashable.


Denise Vosseller
Associate Director, Consumer Marketing, SAGE THERAPEUTICS

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Denise has had a multifaceted career in the pharmaceutical industry, beginning her journey in 2002 as an analyst at Johnson & Johnson and then as a sales rep in the greater Boston area. She has dedicated many years of her career focusing on marketing across a vast range of categories including fertility, rare diseases and now postpartum depression. Currently Denise is spearheading the commercial consumer launch of ZULRESSO at Sage Therapeutics. Denise has mastered the delicate balance of work and play. She enjoys playtime with her two toddlers and is a lifelong runner. Inside and outside the office, Denise embraces creativity and spends her free time crafting with her kids and baking.