“Technology Optimized Content” — 6th PRC Panel Moderator Reflects on Conference
Friday March 1st, 2019
In a new article for www.pm360online.com titled “Technology Optimized Content,” Ilyssa Levins (President of the Center for Communication Compliance) reflected on her experience as an attendee of and panel moderator at ExL Events’ recent 6th Promotional Review Committee Compliance & Best Practices conference.
The article points out that content quality optimization is dependent upon the promotional material’s ability to obey the following guidelines:
- Do not violate any well-established requirements that are not risk tolerance issues
- Address FDA guidances which include many sub-requirements
- Have no editorial and grammatical errors or typos
Levins also touches on topics like The Value of Technology, High-Tech Education Through Gamification, High-Tech Quality Control Through Checklists, and High-Tech Editing With Phrase Libraries. To find out more on these topics and other reflections from our 6th PRC conference, read the entire article here!
Though the PRC conference referenced in the article has come and gone, our Midwest iteration of the event takes place May 15–17, 2019. The 6th Promotional Review Committee Compliance & Best Practices — Midwest is coming to Chicago’s Kimpton Hotel Palomar this Spring, where insights like those pointed out in the article are sure to be gained.
ExL Events’ Promotional Review Committee Compliance & Best Practices conferences are the only events on the market specifically devoted to optimizing the roster, teamwork and output quality of your PRC. These unequaled learning and networking opportunities are held in a location more convenient for Midwestern audiences and have quickly become a can’t-miss annual event with a strong community of attendees. Reunite with all your peers and design the most successful methods for promotional review — together!
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